Technology is rapidly changing many industries, but one that may be a surprise is the fashion industry. From design to production, technology is making the wholesale clothing industry competitive and effective. This means driving up profits, reducing costs and expanding the range of options retailers can have in their stores.
Wholesalers need to react quickly to the trends that retailers want to sell. Quick design technology means that a wholesaler can produce samples of clothing at low cost, get feedback within hours and have the next season’s line in production before the day is out.
Technology has also allowed materials to be used in new ways, and the creation of completely new fabrics. This means more choice for retailers, and often lowers the cost of garments. Designers at major wholesalers can also use tech to source trends and collate ideas from around the world at the touch of a button.
It isn’t just in design that technology has had a big impact on the world of wholesale apparel. It also means that the speed and method clothes take to get to the stockroom has been revolutionized. The supply chain is now global.
New factories have been opened up around the world, allowing the introduction of different development techniques at lower prices. Speed improvements have been accomplished, and thousands of garments can be produced an hour, even at the smallest of locations. Different countries have different specialisms, and tech means that different elements of a garment may be made in opposite ends of the world, but brought together in one factory.
The introduction of these machines has also allowed workers to be much more efficient and precise when putting items together. Laser precision helps cut leather for shoes to the millimeter, and sewing machines can stitch faster than hands ever could.
Distribution and sales
finally, technology has been vital in getting items from the factory and into the shop. Retailers never know when they are going to sell out of a piece of clothing, but new supply chain technology means they can closely monitor what is happening and order new items just in time for demand to increase.
For factories, this means streamlined production. They are often working on designs for multiple shops at a time, and need to be able to rapidly scale production as soon as necessary. Technology helps them to do this with minimal waste of time, fabric and money and indeed, its role cannot be overemphasize